All it takes is one simple search to find a SEO company. This is not a difficult task, and millions of people do this on a regular basis. You may have even done it in the past, cycling through a lot of different results on the path of hiring someone to help you with a number of issues that you had with our web page.
This may seem innocent enough, and truth be told it is. However, there is something sinister happening right now, and that same search is yielding a lot more problems than you may realize.
There is a proliferation of bad search engine optimization companies starting to get into the framework of search queries, and you may end up running into one.
It’s best not to proceed with hiring someone that claims they are an expert based solely on search results, but rather weighing a few different things.
High Quality Companies Have Websites
When you’re looking to get help with any type of internet service, make sure that whomever you contact, has a website. It’s easy to hire someone that claims they are an expert, and when they jump on board your project, leave you with no changes. Keeping that in mind, make sure that you find a company that has a website, even if it’s not a compelling page.
Even a freely hosted site is better than a random classified advertisement or a forum page with the promises of delivering high quality web work. A business is more than just a forum post and a blog. Any company that is worth hiring, should invest in their own site before they start messing with anyone else’s.
Track Record of Success
If you want to hire the right SEO company, then ask for references Not only that, make sure that you look for previous clients and visit their pages.
Always ask for a portfolio, and whatever information the company has to display their value. If they can’t muster up any information, or they simply decline to give you a point of reference, then they will not be worth hiring, plain and simple.
Too many people online assume that a good internet marketing company can be trusted solely on the basis of their word. Even if you land on a good website, and everything looks professional, you will need to factor in certain considerations to ensure you’re not ripped off. Look for their track record and make sure that they are going to do a good job, like they have done in the past.
A Race To The Lowest Price
You may not have the budget to invest in a long term SEO company. That’s not a problem, you can find great companies that will help you in the short term and do things right.
However, you will also find that there are some bad companies that are racing to the lowest possible price. Some companies are even advertising their work on sites that only cost $5 to do the work.
If you pay next to nothing for the optimization of your website, you are going to get delivered something bad. Do not skimp on this, make sure that you hire someone that is professional and isn’t selling their highly sought after services for next to nothing.
This will be a huge mistake.With so many negative companies getting to the top of search engines, some may ask about their tactics.
Well, they do know something about search engines, and that’s the fact that you can be king for a day. If you want to be #1 on any given day, you can. They are and they manage to pull in a lot of suckers for their services.
The problem here is that it’s only a day, and that is not conducive to long term success in any business venture you pursue today.